Sustainability

There's a Quicktime video you can watch that's really only compelling if you like Pearl Jam, but in it, there's an interesting bit about living responsibly with regards to the planet. One of the guys in the band talks about researching the environmental impact of the cd manufacturing process-- the raw materials, the factory, the workers --and how they want to be conscious of what goes into making each Pearl Jam cd, and then either minimize the harmful effects, or balance those actions with others that effectively negate the damage.



I'd read about these same guys trying to counteract the pollution from their tour buses through reforestation programs. The idea was roundabout, but noble: calculate the exhaust produced in a tour, then, supposing one can know the positive environmental effects of each tree, plant trees to neutralize the buses.

It's probably not a foolproof system, but it's nice to see them trying. Plus, the new album is supposed to be awesome.